Mobile Users Want Branded Apps That Are Useful, Not Just Marketing – NYTimes.com
by drwillsmith on Nov.12, 2010, under Programming, TCC
Branded mobile apps – that is apps from companies like Starbucks, eBay or Nike – are now a standard fixture in mobile app stores, but a new survey that user interface design and app development agencyEffectiveUI commissioned from Harris Interactive found that 38% of users today are not satisfied with these branded apps. That alone would be bad, but these users are also quite vocal about their experiences and 69% of respondents said that a bad experience with a branded mobile app resulted in a negative perception of the brand as a whole.
Mobile Users Want Branded Apps That Are Useful, Not Just Marketing – NYTimes.com.
Science Friday Archives: Danica McKellar, Girls, and Math
by drwillsmith on Aug.06, 2010, under Uncategorized
Leave a Comment more...Home from WWDC
by drwillsmith on Jun.15, 2010, under Programming, TCC
Back home with a head full of information. Now to integrate some of the fun stuff (especially Core Data) into the classes!
Keynote
by drwillsmith on Jun.07, 2010, under Uncategorized
STarted off with cute video of world iPad coverage.
Average 17 apps per iPad
And a google slam on revenue on app sales vs google ads
IBooks has 22% of ebook market share. Notes added. Easier bookmarks. Now view PDFs!
15000 apps submitted a week in up to 30 languages. 95% approved within 7 days.
Netlifx on iPhone! Playback on wifi and 3G.
Farmville on iPhone. Ugh.
Guitar hero on iphone as well. A bit better but not much.
5 billion downloads from app store. $1 billion paid to developers!
iPhone 4
1 new design stainless steel is part of band
2. Retina display 326 pixels per inch
3. A4 chip
4. Gyroscope
5. New camera system -HD video. iMovie for iPhone.
6. iOS4
7. iBooks
8. IAd
Plus video calls! Looks promising but hobbled by wifi only.
WWDC
by drwillsmith on Jun.07, 2010, under Uncategorized
Well, I’m here at apple’s wwdc. Checked in yesterday and got my free jacket! Stayed on Tulsa time so I could get up at 4:30 and be on the line by 5. The line was already wrapping around the building! Oh, no! Everyone is already here I’m thinking but NOOOO since I’ve been here the line has wrapped around another corner (at least) and people are still coming at a steady pace. This is crazy!
Fear the Boom and the Bust
by drwillsmith on Jan.25, 2010, under Uncategorized
Nexus One Video
by drwillsmith on Dec.23, 2009, under Uncategorized
Nexus One Google Phone HTC Android 2.1 Preview FR
tap tap tap ~ The Cookie Cutter Guide to Charting in the App Store
by drwillsmith on Dec.23, 2009, under Education, Programming, TCC
tap tap tap ~ The Cookie Cutter Guide to Charting in the App Store.
Great marketing thoughts to building and promoting your iPhone App!

